One of the largest suppliers in their sector within the home interiors business are now looking to bring on board a Marketing Manager. You will be joining an ambitious, fast moving company poised to take its marketing approach to the next level. Whilst creative and brand management skills are an advantage, your strongest skills will be both analytical and strategic so that you can lead the teams and deliver against targets.
You will oversee the planning and execution strategies across channels for the company portfolio of B2C brands in the UK and the USA, as well as the rapidly growing UK-based B2B model.
Key Responsibilities:
· Responsible for the day-to-day management of all marketing channels
· Lead the growth strategy for 3 core markets
· Setting the overall marketing strategy and constructing the marketing plan
· Developing the talented in-house team and working with the central team specialists (PPC, SEO, Design) to deliver results against targets.
· Managing all marketing spend (ads, affiliate and social) and providing weekly and monthly budget reports.
· Maintaining the strong SEO performance and identifying areas for improvement.
· Ensuring campaigns and platforms are subject to continual optimisation through regular testing and review.
· Holding the external agencies to account to ensure performance objectives are being met.
· Developing the fledgling affiliate programmes and identifying other areas of untapped opportunity.
Experience:
3+ years in a similar marketing management role
Solid understanding of Google Analytics
Budgeting and responsible for paid marketing activity
Email, social, paid advertising and affiliate marketing
Offline channels including OOH and direct mail
Understanding of Google shopping feed
Compiling and delivering reports and results to company directors
Education to degree level in a marketing or business related subject would be advantageous
Skills:
· Strong analytical skills
· Ability to work dynamically, in a fast-paced environment
· Proven leadership skills with the ability to nurture talent in others
· Excellent communicator
· Competent in setting and working to targets and deadlines
Additional:
· Experience in the home interiors industry would be advantageous
· Experience working for an ecommerce retailer (client side) would be preferred
Benefits:
Pension scheme with employer contribution
36 days Annual Leave (inclusive of Bank Holidays), increased for long service employees
Heath-focused benefits package
Flexible working supported, finding a healthy balance between office-based and WFH
Enjoy unlimited coffee and soft drinks in the office
Opportunities for career development with an ambitious and growing company
Please forward your CV to zoe@escapehatchmedia.co.uk