Marketing Manager / Head of Brand
Real Estate / Sustainability
Our client has a model that makes exponential sustainability not just possible but hugely desirable and achievable. At the heart of their business is a real estate platform - They plan, design, partner, finance, build, own and manage the physical fabric of place.
They are currently looking to hire a Head of Brand / Marketing Manager who will have the unique opportunity to work with the senior, ambitious and experienced leadership team to build a super brand. This is more than just a job.... it’s the opportunity to be part of a new campaign to use ‘Place’ as the medium to move further, faster, deeper in finding solutions rooted in neighbourhoods, that will help people to flourish while safeguarding the planet for future generations.
About the Job
The company is in start-up to scale-up phase and need to build a professional marketing function with real world class capability.
The marketing function will help ‘manifest’ a £350m urban development in Sussex in a focused, tangible and inspiring way. Dramatizing the ‘reason why’, proposition, features and benefits, and the point of difference. The neighbourhood will act as a template for further development sites across the UK and beyond, what they do now will set future trends.
Marketing is central to their success - not simply due to the sales imperative, but because they need to help stakeholders from politicians and town planners to the general public understand what they are trying to do; what they are buying into, and how this will offer a remarkable, new, more sustainable way of living. The Marketing manager will be focused on translating business objectives into a communications strategy and ensuring faultless implementation
As Marketing Manager/HOB you will define the shape of their marketing division and team, plus identify the potential evolution of the function to scale within the company. You will hone the marketing strategy and use your past experience of growing similar stage companies to guide their growth journey.
Requirements
· Experience: You already have 5+ years of Brand management or marketing experience ideally in a start-up / scale-up. Sustainability and Real Estate experience would also be a big plus
· Mastery: You are creative but also a good strategist who picks up the right point of view. You have outstanding writing, editing, and proofreading skills.
· Autonomous: You have strong project management skills, including the ability to prioritise and manage multiple projects simultaneously. You plan and do – they are a company of doers. You are also excellent at managing multiple stakeholders
· Make an impact: You excel in a fast-growing environment.
· Passion: You are passionate about sustainability and communities
· Leadership: You have the ability to both challenge and guide, plus of course listen.
· Results Driven: You strive to understand the impact of the campaigns you are undertaking and how they affect the Target audience.
· Community Driven: Success will be intrinsically linked to the various communities they help create and build. You must enjoy curating communities from both the people who will live in their places to politicians and stakeholders.
This is an exciting opportunity to join an ambitious and dynamic business and help shape their success.
Please forward your CV to zoe@escapehatchmedia.co.uk